Our Work

A pioneer in hospital marketing, Brown Parker & DeMarinis works with health systems to unlock the power of their Purpose inside and outside their organizations. Below are a few examples of the award-winning work we have provided for some of the nation's best healthcare brands...

Volume Driving (Precision) Campaign

Showcasing clinical leadership in a consumer-centric way.

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Leveraging the brand's professional sports partnerships while inspiring the athletes among us.

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A branding campaign to change public perception of for-profit hospitals.

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Brand Alignment & Product Launch

A two-year plan to launching hassle-free
Medicare Advantage coverage.

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Q&A Series

Creation of a never-been-done-before
news integration

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We Show Up

HCA Healthcare continuously shows up for their patients each and every day.

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Amazing Together

Streamlining a brand approach to pediatrics

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Bariatric Services

Increase service line awareness and volume at Adventist Health Bakersfield.

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Orthopedics Program

Pioneering a revolution in total knee replacement surgery.

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ER Billboard Campaign
Innovative ER campaign drives major traffic for HCA East Florida
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Womens Services Campaign
Overcoming a negative image to promote OB services with a blind teaser campaign
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Interactive Mall Display
An interactive mall kiosk acquires leads and creates buzz for Holy Cross orthopedics.
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Surgical Weight Loss Campaign
Visual demonstrations still work great in creating conversions.
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Maternity Services
Promotion of maternity services and hockey team affiliation
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Rebranding Campaign
A friendlier tone and messages restores luster to the image of a regional healthcare leader beset by bad publicity
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Childrens Hospital Opening
Asking “What Would Disney Do?” yields record-breaking campaign for regional children’s hospital.
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ER Service Line Promotion
Helping St. Luke’s Hospital boost ER volumes 20%—in just two months!
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System Rebranding
“Ambassadorizing” their associates nets bottom-line results for St. Vincent’s HealthCare.
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Life is Amazing Campaign
Communicating a brand purpose to the community in a way that resonates with the audience
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System-Wide Rebrand Part 1
Successfully activating a purpose-driven brand from the inside-out
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Someday Starts Today
In healthcare, there’s nothing more important than someday
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Turn For The Better
HCA Midwest Health is making healthcare take a turn for the better
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Healthy ER Hacks Campaign
An engaging ER campaign that keeps HCA North Florida hospitals top of mind.
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It’s Mine.
Medical City Healthcare opened a new women’s hospital in 2018 on their Dallas campus.
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OB Campaign
HCA starts a REAL conversation with moms-to-be
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System-Wide Rebrand Part 2
Engaging consumers with a new brand purpose
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